Jamie Willcocks | A.I. consultant for the creative industries | A.I. content production agency
🇬🇧 London, UK / 🇪🇬 Dahab, Egypt
I HELP COMPANIES USE A.I.
TO GAIN A CREATIVE AND STRATEGIC ADVANTAGE.
And I can produce your
A.I.-enhanced content for you!
A.I. creative project clients:
Non-A.I. employers and clients:
2024 finalist, Hive3 (world's first global competitive A.I. art league)
"His ability to balance creative vision with
practical solutions is truly remarkable."
Mahmoud Z., The Middle Frame
I offer three
types of service:
1: A.I. consultancy
(one-off or as a part-time
position / on retainer)
"My business needs an generative A.I. expert on the team,
but they are hard to find and we can't afford one full-time.""How can my business incorporate A.I. into the creative process?""In what ways will A.I. affect my industry?""I'm overwhelmed by how fast A.I. is moving - what's the current best technology?"I can help with all these through consultations and reports, delivered in-person or online,
as a one-off or on retainer. We can communicate via email, WhatsApp, phone, video call, whatever works for you.
2: A.I. talks and workshops
I specialise in the subject of how A.I. is affecting the creative industries
and will make them unrecognisable in just a few years time.Covering areas such as art, video, writing, video games, coding and music, I demonstrate
both the threats and the opportunities that every creative industry is currently faced with
(the situation is a lot more extreme than you probably think).Talks (in-person or online)These can a broad overview of A.I., an overview of A.I. for creativity or customised for a particular creative industry (such as TV, content creation, education, marketing,
advertising or publishing).Workshops (in-person or online)These are focused on showing people how to use particular types of generative
A.I. technology (from beginner to advanced) particularly:LLMs (ChatGPT, Claude)
A.I. art (Midjourney, Flux)
A.I. video (Runway, Minimax)
A.I. audio (Suno, Udio)
A.I. automation (Zapier, A.I. agents)
3: I plan and produce your
A.I.-enhanced content for you
I use the latest A.I. workflows to make fun, interesting and beautiful content scalable to any budget. I worked in TV and online development / production for more than 12 years (at companies like NBCUniversal, Verizon and Endemol), with another five years in design, copywriting and branding. Services include:
Producing professional A.I. video (for TV, advertising, education, social media, etc)
Creating / writing pitch decks
Concept creation / brainstorming
1: Case studies:
A.I. consultancy
This Middle Eastern stock photo site is training an A.I. image generator that more accurately creates images of authentic Arab culture.I advised them on how to create content around this and their other projects.
I was one of the designers commissioned by the Government of Dubai to brainstorm ideas for its Roads and Transport Authority, using A.I. and other technologies to create a more futuristic way of performing annual vehicle safety checks.This was more than two years ago - I was part of the first wave of people to be using generative A.I. in professional design projects.
I am currently helping a language learning company to improve their AI content creation workflow, to make more fun and engaging educational materials for schools in the USA.
2: Examples:
A.I. talks and workshops
Giving talks and workshops in Egypt to groups of creatives from the USA, UK, Guatemala, Georgia, Latvia, Iran, Syria, France, Canada, Russia and Ukraine (and a dog called Oreo). All photos by @alise.pa
3: Examples:
content production
A.I. video:
Why Are Cats Called Cats? (a mini documentary)
A.I. video doesn't always have to be about sci-fi and fantasy.Everything in this is 100% AI (except the historical documents and maps). AI video is an amazing opportunity for the education and history niches, as it allows the creation of scenes that would be too expensive to film for anyone but the largest Hollywood projects.
If NFL Teams Looked Like Their NamesAn idea inspired by the 2025 Super Bowl.
A successful pitch for an advertising campaign for a new book by Harvard Business Review.Please note that this was made using A.I. art technology from 2023 - it has come a long way since then!
Another example of educational video.Again, everything is 100% A.I. (images, video, music, voiceover).
This spirituality business wanted to use A.I. video to create beautiful, inspiring content for its social media channels. Here's the demo I created (everything was made by myself / A.I., including the custom music).
A.I. images and branding:
A successful pitch to Canadian children's food company Love Child Organics, who wanted to use A.I. to develop ideas for a new marketing campaign.
A pitch to multi-billion dollar American MLM giant, Amway. I used A.I. tools to name and brand a new line of energy drinks.I won the first place prize for this pitch.
Another successful entry from the Hive3 contest -
the brief was to use AI to create a comic strip.
Why work with me?
❌ There are A.I. consultants who do not understand the creative process.❌ There are creative people who don't understand A.I.✅ I tick both the "creativity" and "A.I" boxes - I've spent 17 years in the creative industries, and 2.5 years researching and experimenting with generative A.I.
My creative background (pre-A.I.):📺 Ex-TV producer (working for NBCUniversal, Endemol, Fremantle, OMG), 2007-2018📱 Ex-Series Producer in Verizon's Yahoo! online creative team, 2018-2020💻 Freelance designer / copywriter (clients including Unilever, Bayer, Nescafe, etc) 2020-present
My A.I. background:🏅 2024 finalist, Hive3 (the world's first global competitive A.I. art league)🤖 More than two years combining A.I. with creativity (clients including the Government of Dubai and Harvard Business Review)I am based between London, England 🇬🇧 and Dahab, Egypt 🇪🇬 , and I am available for international travel. ✈️
TESTIMONIALS
"Working with Jamie has been an absolute game-changer."
Mahmoud Z, The Middle Frame (stock photo site / A.I. project)"Really insightful and genuinely interesting."
Lucy, events manager 🇬🇧“Somehow both inspiring and scary. I had no idea how big A.I. is, and what the consequences are.”
Jeremy, life coach 🇬🇧“An extremely informative workshop. Jamie is very knowledgeable.”
Menah, doctor 🇪🇬“A great overview of A.I. and its impact. Loved the humour.”
Sibylle, content writer 🇫🇷“An amazing introduction to the possibilities of A.I. It’s so much more than ChatGPT.”
Nathaniel, geopolitics writer 🇨🇭
WHAT IS GENERATIVE A.I. AND WHY SHOULD YOU CARE?
Generative A.I is a subset of artificial intelligence that uses generative
models to produce text, images, videos, or other forms of data.
Five things you should understand about generative A.I. and the creative industries:
Generative A.I. will wipe out many huge corporations. Education giant Chegg's stock price is down 99% because of ChatGPT. Meanwhile, tiny teams of people who know how to use A.I. will become enormously rich.
A.I. automation will make every creative industry unrecognisable in the next few years. Just like software completely transformed the world economy in the 1990s, A.I. agents will do the same in the 2020s.
Generative A.I. is not "good" or "bad", just like the internet is not "good" or "bad". It's a huge danger for some and a huge opportunity for others - but it's so powerful that it will be impossible to stop.
Generative A.I. moves incredibly fast. If you just played around with ChatGPT and DALL-E a couple of years ago and thought that's it, you are very very far behind. It's coming for movies, music, adverts, podcasts, pretty much any media you can think of.
Keeping up with the latest A.I. developments is a full-time job. If you're expecting your staff to follow A.I. news on top of their 40-hour work week, they will miss the technologies that will make or break whole companies and industries.
We are living in exciting and unpredictable times, and if your team needs an expert in combining A.I. with human creativity, feel free to get in touch.
Or complete this form and I'll get back to you as soon as possible: